A fascinating documentary about Piet Zwart (1885–1977), an idiosyncratic and stubborn designer, who lived for innovation and prepared the way for the international success that is now known as Dutch Design. Piet Zwart worked as an interior and industrial designer, commercial typographer, photographer, critic and lecturer, playing a key role in defining the design climate in the Netherlands in the Twentieth Century. He is especially known for designing the famous ‘Piet Zwart’ kitchen for the Dutch company Bruynzeel: a kitchen that could be easily produced and consisted of standardized elements. His versatility and influence on present-day designers led the Association of Dutch Designers to award him the title of “Designer of the Century” in 2000.
Piet Zwart
Self – Archive Footage
Wim Crouwel
Self
Kees Broos
Self

Helvetica
Helvetica

Saul Bass: Title Champ
Saul Bass: Title Champ

Housing a Dream
Housing a Dream

Valldaura: A Quarantine Cabin
Valldaura: A Quarantine Cabin

Design ist niemals unschuldig
Design ist niemals unschuldig

Oso
Oso

Objectified
Objectified

Graphic Means: A History of Graphic Design Production
Graphic Means: A History of Graphic Design Production

Blue Gold: American Jeans
Blue Gold: American Jeans

Off The Beaten Path
Off The Beaten Path

Art & Copy
Art & Copy

Hanzi
Hanzi